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Monday, 12 December 2011

Indonesia - Indonesia Mobile Market to Reach 12 Million Units

If you have yet to tap into this market, it's still not too late for you to do so. With the tremendous increase in mobile phones, can you imagine how potential the market is? Let's stand at the front of this technological world and move towards together.

The growth of the mobile market in Indonesia rose to 12 million units in the third quarter of 2011. This amount is quite significant because the increase of 27 percent over the second quarter (10 million units). When compared to the same period last year, the increase reached 68 per cent.

Thus the results of research International Data Corporation (IDC) in Asia Pacific Quarterly Mobile Phone Tracker report. According to Market Analyst for Telecommunications Research, IDC Indonesia, Fajar Hidayat, the increase occurred because there was improvement in the distribution outside the Jakarta and outside Java. “This opens an opportunity for vendors to be able to sell the phone with a cheaper price,” Dawn said in a statement received by Reuters Tekno, Thursday (12/08/2011).

A major factor triggering this increase is the increased sales of low-end phones, especially the type of dual SIM card which is still favored most of the people of Indonesia. Vendors say low-end phones more incentive to offer mobile phone with a QWERTY keyboard, touch screen and analog TV successfully attract consumers to buy secondary phone.

Eid al-Fitr holiday period so the momentum where people spend extra money to buy gadgets. Mobile operators also play a role supporting this growth by making war bundling rates and bonus offers.

In the feature phone market Indonesia, there are three competing vendors of Nokia, Cross, and Nexian. Nokia leads with dual SIM. While in the smartphone market, the BlackBerry still dominates over the Samsung and HTC are serious menggadang Android operating system on each device.

Looking at the mobile phone market competition is increasingly fierce, IDC estimates that the Indonesian mobile market in 2012 will increase about 68 percent.The growth of the mobile market in Indonesia rose to 12 million units in the third quarter of 2011. This amount is quite significant because the increase of 27 percent over the second quarter (10 million units). When compared to the same period last year, the increase reached 68 per cent.

Thus the results of research International Data Corporation (IDC) in Asia Pacific Quarterly Mobile Phone Tracker report. According to Market Analyst for Telecommunications Research, IDC Indonesia, Fajar Hidayat, the increase occurred because there was improvement in the distribution outside the Jakarta and outside Java. “This opens an opportunity for vendors to be able to sell the phone with a cheaper price,” Dawn said in a statement received by Reuters Tekno, Thursday (12/08/2011).

A major factor triggering this increase is the increased sales of low-end phones, especially the type of dual SIM card which is still favored most of the people of Indonesia. Vendors say low-end phones more incentive to offer mobile phone with a QWERTY keyboard, touch screen and analog TV successfully attract consumers to buy secondary phone.

Eid al-Fitr holiday period so the momentum where people spend extra money to buy gadgets. Mobile operators also play a role supporting this growth by making war bundling rates and bonus offers.

In the feature phone market Indonesia, there are three competing vendors of Nokia, Cross, and Nexian. Nokia leads with dual SIM. While in the smartphone market, the BlackBerry still dominates over the Samsung and HTC are serious menggadang Android operating system on each device.

Looking at the mobile phone market competition is increasingly fierce, IDC estimates that the Indonesian mobile market in 2012 will increase about 68 percent.

Source: Posted in Gadget on 8th December 2011.

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